Despite what you might think, marketing does not have to be a time vampire. Sure, I live and breathe marketing, but I’ve honed my craft to take minimal time and be as easy as possible. Here, I pass on five hints to help you get more done with your own marketing in less time.
1. Do It Ahead of Time
This is probably my biggest time saver. I use smart tools like Hootsuite to write and schedule my social media updates ahead of time, and WordPress to schedule posts on a regular cadence. That way, if I’m out of the office, I don’t have to stress about getting it done in real time.
2. Keep a List of Blog Ideas
Creativity doesn’t always strike when I want it to, so I keep a spreadsheet for each client, and when I think of a possible topic for a blog post, I record it there. Then, when I sit down to write, I have plenty of fodder for my content. This is also great for me to keep track of links or ideas that my clients send. Continue reading “5 Practices to Simplify Your Marketing” »