Protect Your Brand with a Trademark to identify and distinguish your company, product or service and distinguish it from competitors.
You're not the first owner to consider closing down a business and you certainly won't be the last. But it is a big decision and one that should be taken lightly. Regardless of your final decision, you need to prepare yourself for the necessary steps involved in the process. Closing down a business requires a certain process be followed. This process is just as important as the steps required to start a business. I have not failed. I've just found 10,000 ways that won't work. ~ Thomas A Edison 12 Effective Steps for Closing Down a Business 1. Admit [...]
As the kids are back to school and studying new things, it’s also a wonderful time to revisit some basic elements of business. Whether you’re starting a business or are already running your company, knowing the difference between a copyright and a trademark is one of the fundamental “must knows” every entrepreneur should understand. So, what is the difference between a copyright and a trademark? Let the learning begin! Copyright A Copyright protects works you’ve created, such as: research, photos, blog posts, books, articles, music, art, website content, computer code, and other forms of expression. As soon as you [...]
August has come and gone and in just a few days it will be September! That mean’s fall is just around the corner and kids are back in school. With kids back in school, some of you may be getting back to business! We’re standing by ready to help you incorporate a business, form an LLC, file a DBA and more across all 50 states. This past month was filled with some fantastic articles, speaking engagements and press mentions from our CEO Nellie Akalp. Here are some highlights from August and some upcoming speaking appearances where you can see [...]
Find out from our CEO Nellie Akalp what entrepreneurs love about entrepreneurship, get tips on SEO, crowdsourcing, and word of mouth marketing, and find out how to protect your brand's intellectual property in this week's roundup.
You’ve worked hard to write a fantabulous blog post or create an animation. Then you see someone else trying to pass it off as their own elsewhere on the web! There’s nothing more frustrating. You can send a cease and desist letter to ask them to take down the plagiarized content, but that’s a big ole pain in the you-know-what.
If you’re interested in protecting your intellectual property, you’ve probably come across information on trademarks and copyrights, but maybe aren’t sure which you need. This post will break them down to help you make the right decision for your needs.
In every new business venture, resources are very thin, and for this reason the decision to hire employees or outside contract workers is not an easy decision. The wrong decision can definitely lead to the failure of our project. With this very reason in mind, I would like to share what we have learned in these past 8 years, using 3 simple and essential points, because no one expects a founder to be an expert in paying salaries and human resources.
6 Things You Should Know About Trademarks
've often heard (and you probably have too) that you can't half-ass a startup. While that's true, not every entrepreneur starts a business with between six and 24 months' worth of living expenses set aside. In other words, while you're laying the groundwork for your startup, there's still the pesky reality of rent, mortgages and other bills.
Are you starting a business with a friend or former office mate? Partnering with someone you're close to can be a great way to launch a business, but be aware: mixing business with family and friends can also be tricky. Here’s what you need to know to protect the business from potential landmines down the road. When partnering with a longtime friend, colleague, or family member, you may be tempted to seal the deal with a simple handshake or over drinks. After all, if you’ve known each other for years and you both clearly want your business to succeed, what’s the point of wasting time with all the formalities and paperwork?
Here's yet another customer story for you! Kavinoky Law Firm, one of California’s leading criminal defense firms, relies on CorpNet.com for its document filing needs. The Kavinoky Law Firm was founded by Darren Kavinoky, an accomplished trial lawyer and well-known television host and legal analyst. Kavinoky is also the creator and host of the television show Deadly Sins, which airs on Investigation Discovery. He provides expert insight on entertainment, legal, political and lifestyle issues on many national and local broadcasts including, The Today Show, CNN, Larry King Live, Dr. Phil, Good Morning America, HLN, and Fox & Friends.
Did you know your intellectual property and ideas are often more valuable than any physical asset? Yet, how do you go about protecting your big idea? After all, you’ve probably heard that patents are costly, complex, and time-consuming, often burdening a young business before it gets off the ground.
Countless startup ideas are hatched between friends, colleagues, college roommates, and family members. A late night discussion between two friends can turn into the next social network or mobile ad platform. These relationships can be great breeding grounds for new ideas and innovation, but navigating business management with friends or family members can also be tricky. It may be tempting to rush forward without anything in writing: after all, you know each other so well, you both want the same thing for your business, why waste time with the formalities?
Your company’s intellectual property—from your logo to trade secrets—can be just as valuable as physical assets. This is particularly true for digital startups. Yet, taking the necessary legal steps to protect your intellectual property can be costly and time-consuming, often burdening a young business before it gets off the ground. It’s a delicate balance to determine what actions to take and when, but the following is a primer on the various types of intellectual property.
Patents, copyrights, and trademarks, as well as know-how or trade secrets, are often collectively referred to as intellectual property. Many firms possess intellectual property without even being aware of it, or of the need to take measures to protect it. If you have formulas or processes that are specific to your business, you should take the steps to protect them. Where would Coke and Pepsi be if they hadn’t taken steps to patent their secret formulas, trademark their logos, and copyright their advertising slogans? It’s important to realize that simply having intellectual property is not enough to ensure success. Securing a patent for your product won’t guarantee that it will be embraced by consumers. Before you spend thousands of dollars to obtain exclusive rights to your invention, do the research to make sure that it’s something the market actually wants.
Even the smallest, simplest small business needs a business plan to show how you’re going to find customers and make sales, how you’re going to compete with other existing players in the market, and how you’re going to assess your strategic options to decide where, whether and how to compete in various market niches. Writing a business plan also makes it easier for your company to get a small business loan or secure venture capital financing, as it gives you an official document to disclose your financial projections to potential lenders and investors. Here are a few key elements that you need to include in your small business plan, with guidelines for how to compose each part of the written business plan that i discuss in this post.
For most small business owners, “Budget” is the first key factor in deciding whether to hire a small business lawyer. Obviously, we’d all prefer to hire the toughest law firm, equipped to handle any kind of case or transaction, staffed with a team of attorneys that will respond to our needs immediately. For most small businesses, however, we just can’t afford this “full-time legal dream-team.” So, we compromise: we hire a lawyer who is experienced in business matters, local to our business, with affordable legal rates. Hopefully, we can find a lawyer we actually like.
Perhaps the biggest reason why content marketing is such a great option is that it’s a natural extension of each business owner’s passion and expertise. It lets you take the kinds of conversations you’re already having – giving advice to customers, discussing business trends – and lets you share them in an online repository of knowledge and helpful conversations that you'd most like to share with your customers.
Think you've got an amazing business idea? Learn how to protect your intellectual property so you don't get beaten to the punch.